Asian Creative Architecture, Art and Design

Needs Assessment for Development of Desirable Characteristics of 1st Year Undergraduate Students Majoring in 3D-Based Communication Design and Integrated Media Program, School of Architecture, Art, and Design King Mongkut’s Institute of Technology Ladkrabang

2023-10-10T13:45:22+07:00

Objectives of the research are to 1) assess needs for the development of desirable characteristics according to higher education qualification standards, and desired specific characteristics according to course learning outcomes of first-year undergraduate students in actual and expected conditions. 2) study the priority needs index for developing desirable characteristics in the first-year students of the program. 3) study the level of importance of the desirable characteristics of the first-year students of the program. 4) study opinions of program instructors and experts towards the development of desirable characteristics. The population is 33 2^nd-year students enrolling in 1^st semester, 2022, Bachelor of Arts Program, majoring in 3D-Based Communication Design and Integrated Media Program, School of Architecture Art and Design, King Mongkut’s Institute of Technology Ladkrabang, and 6 instructors and 3 experts. Research instruments are 1) Needs assessment questionnaires for developing desirable characteristics. 2) Questionnaires for program instructors and experts. Data analysis using descriptive statistics. The statistics used are mean, standard deviation, and Priority needs index.

Research result: 1) the result of the needs assessment according to the higher education qualification standards in the actual condition is at a high level ( = 3.87, S.D. = 0.93) and in the expected condition is at the highest level ( = 4.71, S.D. = 0.55). The result of the specific needs assessment in the actual condition is at a high level ( = 3.76, S.D. = 0.91) and in the expected condition is at a high level ( = 4.36, S.D. = 0.66). 2) The priority needs index according to higher education qualification standards is 0.22, and the priority needs index of specific characteristics is 0.24. 3) The level of importance of desirable characteristics according to higher education qualification standards is at the highest level ( = 4.60, S.D. = 0.84) and the level of importance of specific desirable characteristics is at a high level ( = 4.31, S.D. = 0.87). The opinions of teachers and curriculum experts from the questionnaires found that students should concurrently develop knowledge, skills, morals, and personal characteristics by integrating several subjects in the curriculum, practicing analytical thinking skills and basic learner skills, and focusing on training students on basic ethics and personal skills.

Changes in Beliefs and Interpretation of Nezha Cultural Symbols: Creative Research on Picture Book Design

2023-10-16T15:46:32+07:00

The article is part of research on “Changes in beliefs and interpretation of Nezha cultural symbols: Creative research on picture book design”. The study found that 1) the universal value of Nezha beliefs and culture shows the diversity and richness of human culture. 2) From analyzing various styles and appearances of Nezha and portrayed in the styles of "Superhero" found that this transformation of Nezha’s image reflects the diversity and openness of social culture. For a multicultural world, the image of a superhero is important internationally and across cultures, can promote exchange and integration between cultures, to build a harmonious society and participation of the people. 3. From the creation and development of the Nezha picture book, it was found that the application and representation of Nezha’s new image on the picture book "Little God Nezha" this time adds artistic charm and aesthetic value to picture books as well, and is also one of the tools used to propagate Chinese culture effectively.

Components Affecting Identical Existence of Traditional Community District in Rattanakosin Island: A Case Study of Talad Noi Area, Bangkok

2023-10-24T09:02:43+07:00

Rattanakosin Island of Bangkok is an important area in conserving and fostering national uniqueness, art, culture, service, and commercial activities, as well as tourism in the field of arts and cultural conservation. This area consists of traditional communities with various contexts that indicate
the development and historical background through urban structures or cultural heritage sites, including the continuation of traditional social groups' beliefs, faith, wisdom, tradition, culture, and economic activities. The researcher analyzed the authenticity of traditional communities on Rattanakosin Island and described the variables that constitute their identity in order to propose policy guidelines impacting the preservation of traditional communities' identities. Through the review of documents, concepts, and relevant research, including surveying the community, interviewing with key informants, and the general public, a qualitative research method was benefit for community’s identical study. According to the study's findings, Talat Noi district is a traditional community situated on Rattanakosin Island with a complete identity as evidenced by its physical, sociological, and economic features. All are aspects that interact with one another and represent Talad Noi district's existence. This also resulted in the introduction of policy guidelines, such as planning and management for the preservation and development of the traditional community in physical, cultural, social, and economic dimensions, in order to remain in the midst of
a changing context.

A Development of Online Learning using Design Thinking Process to Promote Creativity in Packaging Design of Undergraduate Students

2023-10-11T09:57:56+07:00

Objectives of the research are to 1) develop online learning management using design thinking process-based learning in the creative packaging design course; 2) promote the creativity in packaging design of learners who have learned through the instructional management developed by the researcher; 3) to study the satisfaction of learners after learning. The sampling is 15 undergraduate students enrolling in creative packaging design course, Semester 1/2022, School of Architecture, art, and design, King Mongkut's Institute of Technology Ladkrabang selected by simple random sampling technique using subjects as random units. Research instruments are 1) the interview form for teaching and learning experts 2) teaching plans and activities for teaching and learning online using the design thinking process-based learning 3) activities and media for online lessons on LMS system 4) packaging design creativity assessment form 5) student satisfaction assessment form for online teaching and learning management. The statistics used in the research are mean, standard deviation and dependent T-test. The hypothesis of the research is that after studying, students' creativity levels are higher than before studying.

The online teaching with design thinking process based is the use of design thinking techniques on a networked learning management system which has tools to facilitate students in studying and thinking Including searching for information, presenting work, and organizing online meetings. It can promote collaborative learning and develop students' creativity as well. The research findings were as follows: 1) the average index of item objective congruence (IOC) of teaching and learning activities was between 0.90-1.00, and the average index of item objective congruence of the evaluation was between 0.93-1.00, and the quality assessment result of activities and media for online lessons on the LMS system was in a very good quality ( = 4.85, S.D. = 0.33). 2) students' total creativity scores after studying were higher than before studying at a statistical significance of .05. (the average creative scores before learning were ( = 1.88, S.D. = 0.40 and the average creativity scores after learning were ( = 3.78, S.D. = 0.27). 3) The results of student satisfaction assessment toward online teaching and learning using the design thinking process-based learning were at a high level ( = 4.39, S.D. = 0.70).

Guidelines for Design Public Space for New Normal case study Public Space Phayao Lake

2023-12-06T10:24:30+07:00

The objective of this research was to identify guidelines for designing public space for the new normal under a case study of Phayao Lake surrounding public space, covering an area of 17,800 square meters. In addition to examining the physical environment and existing usage patterns, the study also examined local user behaviors, needs, and benefits. Finally, design concepts for public spaces that were shaped by the new normal way of life were examined and compiled for the design process. Current environmental photographs and aerial photographs were used as the research instruments. A randomized sample of 300 users was surveyed regarding their usage needs and benefits, and the behavior of users was recorded using a behavior recording method with 100 samples. The findings indicated that there was no traffic system and a spacious, open area in the current condition. There were spaces designated for group sporting activities, and select areas included exercise equipment. People in the region used it as a place to unwind and work out using equipment. The analysis of user requirements revealed that users wanted a beautiful environment, a traffic system for exercising walking and jogging, and spaces designed for relaxation. Multiple access points and a flexible space design were summarized as the new standard for public space architecture. There should be a one-way path with wider walking distances as part of the area's internal traffic system. The single activity space should be accessible before the group activity area according to the design of the access points. There has to be more green spaces to establish connections between personal areas and natural setting. The space should be adaptable enough to accommodate different design choices. More spaces ought to be developed to support regional companies. The main entrance should be given priority in the space division design as the primary point of access for leisure and observation in a lone seated area. Group relaxation should take place in the second access area, individual exercise in the third access area, group exercise in the fourth access area, and team sports activities in the fifth access area. Links to recreation areas and green spaces should be present in every location.

The Potential to Reduce Hotels Carbon Footprint by Using Solar Energy: A Case Study of Small Hotels in Nan Province

2023-11-30T11:17:38+07:00

Nowadays, global warming is a major problem caused by inefficient use of resources. One of the reasons is from tourism, especially from the energy consumption of the hotel which operates 24 hours a day. While solar energy systems are installed to reduce the carbon footprint of hotels, research on carbon offset hotel buildings is still very limited. Especially in small hotels which are the main choice of hotels for Thai tourists. This study is a simulation research, which aims to study the installation patterns of solar power systems for small hotels. A hotel in Nan province was used as a case study. In this study the building roof area, the building roof shape, the roof and solar panel tilt angle and building shape and solar panel orientation were altered to estimate electricity used through the Design builder simulation program Design Builder v7.0.1.006 and the economics analysis were performed to find a suitable installation solution.

The results show that the optimal form of installation per roof area is the installation form that covers the building's 1 year electricity consumption and the main factors that affect the potential to reduce carbon footprints is orientation of the building and facing the solar panel to the south and the southwest is the best direction. determine the solar panel tilt angle at 18 degrees. By the most attractive form for investment is an Internal Rate of Return at 11.00 % with a net present value of 554,326 baht and a payback period of 8.60 years, which can reduce the carbon footprint of 27,500.81 kg.CO₂eq in 1 year.

Next Generation Innovators’ Readiness: A Case Study of Sriracha Innovation District Development

2023-09-21T10:49:17+07:00

The establishment of Innovation Districts in Thailand represents a strategic initiative by central public sector entities to cultivate urban areas or districts that can serve as hubs for innovative companies. These entities are investigating various tools and mechanisms that can effectively bolster business growth and enhance the quality of life within these districts. The conceptual framework for this initiative is built on the development of three key assets: networking assets, economic assets, and physical assets. The successful execution of this framework hinges on social collaboration. Consequently, relevant agencies are tasked with conducting comprehensive audits to understand the existing state of these three assets before formulating any development plans for the proposed innovation district. The objective of this research is to study the readiness of the local people who might have the opportunity to become the next generation innovators as an important component of the network assets in the study area. The primary aim of this preliminary study is to gain a deeper understanding of how to enhance the readiness of these future innovators. The readiness factors under consideration include personal attributes, the 4 important characteristics of innovators, demands, and the supportive environment, all of which can contribute to the successful execution of development plans aimed at improving their readiness in the Sriracha Innovation District. This quantitative study utilized a questionnaire for data collection, with participation from 450 local workers and students in the Sriracha District. The data, analyzed using percentage statistics, revealed that the participants were not adequately prepared to contribute to the creation of innovative startups. This finding can be attributed to the fact that most participants, despite being educated and having careers, exhibited behaviors and aspirations that did not align with the typical characteristics of innovators. To address this gap, it is suggested that efforts be made to promote and develop a diverse range of skills among the Next Generation Innovators. These efforts can be tailored to two distinct groups: students and workers. The successful implementation of these skill development initiatives can significantly enhance the prospects of the first pilot project of the innovation district in Thailand.

Language and Concepts in Religious Narratives and Morality through Digital Art

2023-10-13T15:33:23+07:00

The research titled “Language and Concepts in Religious Narratives and Morality” is creative research. The objectives of this research included 1) studying language and concepts in religious narratives and morality. 2) studying the creation of works in the form of digital moving image art, and installation art. 3) presenting perspectives on language and concepts in religious narratives and morality through works in the form of digital moving image art, and installation art.

The researcher analyzed the philosophical perspectives; semiology and Paul Ricoeur’s writings that combine Phenomenology with Hermeneutics to analyze understanding humans and creating identity through the narrative to the creation of digital moving images by using Pali-style Thai characters, and Thai traditional painting as a medium to creating by computer program. To reflect the limitations of perception and understanding social phenomena in the digital age. Including having the freedom to determine the possibilities and the freedom of choice of contemporary human beings that are constantly changing.

The results revealed that language reflects human concepts in a society. In the meaning that the language system or signs in that language structure affect human thinking and behavior. Besides language, there are also pictures, objects, and sounds. The limitations of the language system and concepts affect the understanding of social changes, cultures, norms, and criteria for judging in various fields. Religious narratives and morality framed by pre–conscious understanding reflect Thai society and culture as well in understanding Thai moral tradition through religious narratives that monopolize the definition of goodness. Explaining society with merit to social hierarchy Including the moral interpretation as only religion without questioning issues such as rights, liberties, justice, and equality of people in society which the researcher has synthesized and presented through creative works in the form of video installation. It also allows the audience to access the concepts and perspectives of the researcher through art experience.

Studying The Effective of Mascot Coco in Representing The Brand Personality of King Mongkut’s Institute of Technology Ladkrabang

2023-10-24T09:10:14+07:00

The purpose of this research was to study the efficiency of the mascot, Coco, in representing the brand personality of King Mongkut’s Institute of Technology Ladkrabang. Using the brand archetypes personality approach, the researcher conducted a focus group interview with four key informants to determine the brand personality of King Mongkut’s Institute of Technology Ladkrabang. The researcher then used survey research to collect data from 463 respondents, comprising staff and students.

These are the results of studying the effectiveness of mascot Coco in representing six brand personalities of King Mongkut’s Institute of Technology Ladkrabang: Coco cannot represent the Sage personality (M = 3.14, S.D. = 1.15). Coco is effective in representing the Hero personality (M = 3.65, S.D. = 1.13). Coco cannot represent the Creator personality (M = 3.16, S.D. = 1.11). Coco is effective in representing the Caregiver personality (M = 3.62, S.D. = 1.16). Coco is effective in representing the Everyman personality (M = 3.7, S.D. = 1.06). Coco cannot represent the Rebel personality (M = 3.21, S.D. = 1.14).

Wood Fire Kiln, Dan Kwian: An Analysis of the Wisdom Heritage of How to Build a Wood Fire Kiln in the Mun River Basin.

2023-10-11T15:51:56+07:00

Study on the wood fire Kiln, Dan Kwian: An Analysis of the Wisdom Heritage of How to Build a wood fire Kiln in the Mun River Basin The objectives of the study are as follows: 1) To study the characteristics of pottery kilns in the sample group of the Northeastern region and analyze the features that correlate with the Dan Kwian Kiln. 2) To explore the intangible cultural heritage in the process of constructing traditional Dan Kwian Kilns in the past and the development of contemporary Dan Kwian Kilns. And 3) To synthesize and identify tangible and intangible aspects of the cultural heritage that can be observed, as well as those that cannot be directly perceived, of both historical and developed Dan Kwian Kilns. The researcher utilized qualitative research methods, including interviews and on-site observations, to collect data. The collected information was then analyzed using relevant theories and concepts.

The findings of the study are as follows. 1) The physical characteristics of the pottery kilns in the sample group from the Northeastern region exhibited similarities in terms of operational systems. Additionally, certain features of these kilns were found to be in line with the Dan Kwian Kiln, specifically, the kilns situated in the Mun River Valley. 2) The intangible cultural heritage of the traditional Dan Kwian Kiln and the developed Dan Kwian Kiln resulted from the integration and application of knowledge and experiences from the past to meet the demands and suitability of contemporary lifestyles. And 3) The tangible and intangible aspects of the cultural heritage that can be observed in both historical and developed Dan Kwian Kilns encompass knowledge from interdisciplinary fields, such as structural engineering, design, material science, scale and proportion, landscape management, among others. However, there are certain intangible aspects of the cultural heritage that cannot be directly perceived, such as the kiln firing process, the system of hot air circulation within the kiln, and the language used in communication.