Construction of a consumer cosmetic consumption safety behavior scale for high school students

Main Article Content

ศิวรา เธียระวิบูลย์ กรัณฑรัตน์ บุญช่วยธนาสิทธิ์

Abstract

This study aimed to construct a consumer cosmetic consumption safety behavior scale for high school students. The sample group for trying out the scale were 100 high school students selected by simple random sampling. The sample group for Confirmatory Factor Analysis were 500 high school students in Bangkok Metropolitan Region selected by multi-stage sampling. The analyses performed through the content and construct validity, reliability and discrimination power.


               A questionnaire was applied including  a 29-item behavior scale. Questions were organized around four subdomains, namely: 1) reading the label (8 items), 2) using product claims on the label        (9 items), 3) checking cosmetic advertising media (3items), and 4) observing adverse effects of cosmetics (9 items). The results revealed that the index of item-objective congruence (IOC) was between 0.60 – 1.00 with our excellent internal consistency (Cronbach alpha = 0.94). The discrimination power of item on the basis of t-test ranged from 3.93 to  9.56 (p<0.05). The Confirmatory Factor Analysis showed that the model was consistent with empirical data (gif.latex?\fn_cm&space;\chi2= 2.419, df = 1, p = 0.119, CFI = 0.996, TLI = 0.973, RMSEA = 0.053, SRMR = 0.012). Therefore, other researchers are encouraged to use or adapt this scale for their specific needs.

Keywords

Article Details

How to Cite
เธียระวิบูลย์ศ., & บุญช่วยธนาสิทธิ์ก. (2019). Construction of a consumer cosmetic consumption safety behavior scale for high school students. JOURNAL OF HEALTH SCIENCE RESEARCH, 13(1), 40-50. Retrieved from https://www.tci-thaijo.org/index.php/JHR/article/view/199891
Section
นิพนธ์ต้นฉบับ (Original Articles)

References

1.Nantasuthiwaree W. Communications strategy of cosmetic products through net idols on social media and Thai female teenagers’ buying decision. [Thesis]. Bangkok: Bangkok University; 2016. (in Thai).

2. Elghblawi E. It must be true: accept your color, stop hunting for skin whitening, black is beautiful. Middle East Journal of Internal Medicine. 2016;9(1):17-26.

3. Jumnagpol P. A case study of “Do it yourself cosmetics” usage behavior among students in Phetchaburi Province. FDA Journal. 2014;21(3): 31-7. (in Thai).

4. Cosmetics Act 2015. Royal Thai Government Gazette. 2015;132,Part 86A:5-11. (Sep 8, 2015). (in Thai).

5. World Health Organization. Mercury in skin lightening products [Internet]. 2015 [cited 2015 Apr 22]; Available from: http:// www. who. int/ipcs/assessment/public_health/mercury_flyer.pdf

6. Mansor N, Ali DEM, Yaacob MR. Cosmetic usage in Malaysia: understanding of the major determinants affecting the users. International Journal of Business and Social Science. 2010;1(3):273-81.

7. Street JC, Gaska K, Lewis KM, Wilson ML. Skin bleaching: A neglected form of injury and threat to global skin. African Safety Promotion Journal. 2014;12(1):52-71.

8. Paiboonsrinakra N, Klinsoonthorn N, Putkam B. Prohibited substances in cream cosmetic: Clobetasol propionate. FDA Journal. 2014;21(3):18-23. (in Thai).

9. Kaemkate W. Research methodology in behavioral sciences. Bangkok: Chulalongkorn University Printing House; 2012. (in Thai).

10. Tirakanant S. Research methods in social science: A practical approach. Bangkok: Chulalongkorn University Printing House; 2014. (in Thai).

11. Fongsri P. Construction and development for research tool. Bangkok: Dansutra Printing; 2014. (in Thai).

12. Angsuchoti S, Wijitwanna S, Pinyopanuwat R. Statistical analysis for social and behavioral science: tecnique for LISREL. Bangkok: Mission Media; 2008. (in Thai).

13. Comrey AL, Lee HB. A first course in factor analysis. 2nd ed. Hillsdale, NJ: Lawrence Erlbaum Associates; 1992.

14. Kongwong R, Wattananamkul V. A study of “harmful cosmetics” usage behavior among female teenagers in Ubon Ratchathani Province. Isarn Journal of Pharmaceutical Sciences. 2011;7(1):76-87. (in Thai).

Most read articles by the same author(s)