The Relationship of Positive Psychological Captital Organizational Commitment and Quality of Service a Case Study of Sale Consultants in a Car Company
Keywords:
Positive Psychological Capital; Organizational Commitment; Quality of Service, Sales ConsultantAbstract
The purpose of this research is to study the relationship between positive psychological
capital, organizational commitment, and quality of service. The subjects are 160 sales
consultant in a car company. Questionnaires have 4 parts which are personal factors, positive
psychological capital, organizational commitment, and quality of service. Statistical of hypothesis
in this research is Pearson’s product moment correlation coefficient. Results show as below.
All dimensions of positive psychological capital correlate with quality of service. Positive
psychological capital, self-efficacy, hope, optimism, and resiliency have significant positive
correlation with quality of service (r = 727, r = 479, r = 676, r = 480, and r = .574, respectively).
All dimensions of positive psychological capital correlate with organizational commitment.
Organizational commitment, affective commitment, continuance commitment, normative
commitment have significant positive correlation with organizational commitment (r = .553,
r = 407, r = 451, r = 491, and r = .314, p < .01 respectively)
All dimensions of organizational commitment correlate with quality of service.
Organizational commitment, affective commitment, continuance commitment and normative
commitment have significant positive correlation with quality of service (r = .524, r = 543,
r = 180, and r = .507, p<.01 respectively).
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