The Impacts of Corporate Social Responsibility and Quality of Work Life on Job-Related Outcomes in Thailand

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Kanittaga Thardsatien

Abstract

This study investigates the impact of corporate social responsibility (CSR) and quality of work life (QWL) on job-related outcomes (JRO), including organizational performance (OP) as both actual financial performance (FP) and subjective organizational performance (SP), or the employee’s perception of organizational performance, job satisfaction (JS), and organizational commitment (OC), in order to maintain the attention of the organizations in Thailand towards this area. To accomplish this purpose and to test the hypotheses, the research focused on the sample frame, designed from 49 listed organizations with recognition for CSR good practices. The study was conducted using mixed methods, mainly the quantitative approach. Data were collected from online questionnaires distributed to 1,225 respondents as the participant targets. The response yielded 633 usable questionnaires or a 51.7 percent response rate. The main research findings included: (a) philanthropic CSR had a positive impact on organizational commitment; (b) business-practice CSR had a positive impact on subjective organizational performance it negatively impact on job satisfaction; (c) product-related features CSR had a positive impact on job satisfaction, whereas it negatively impact organizational commitment; and (d) both lower- and higher-order quality of work life contained positive impacts on subjective organizational performance, job satisfaction, and organizational commitment. In order to explore and clarify the survey results, a semi-structured interview was also conducted and it revealed that philanthropic CSR represented the key CSR activities with the growth of business-practice and product-related features CSR for achieving sustainable development.

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