A Study of Student Satisfaction Toward The Academic and Registration Division Perform: The Case of Rajamangala University of Technology Tawan-ok Chakrabongse Bhuvanarth Campus

  • ญาดา ชอบทำดี
  • ประสพชัย พสุนนท์

Abstract

The objectives of this study were study the satisfaction levels of service in work operation of the academic and registration division and were study student satisfaction with the performance of the academic and registration division. The sample in this study was regular students in Rajamangala University of Technology Tawan-ok Chakrabongse Bhuvanarth Campus who have used the service of the academic and registration division between December 1st - December 26th, 2014 on Monday - Friday 09.00 - 16.00 a total of 199 people. The instruments used statistical analysis was descriptive statistics consist of frequency, percentage, mean and standard deviation. And inferential statistics using Backward Multiple Regression Analysis to predict student satisfaction factors affecting the performance of the academic and registration division. The results showed that students were satisfied with the service personnel, the convenience side of the property, in building the confidence of the customers and the equality was moderate. The human service providers in customer satisfaction at a low level. The student satisfaction with the
performance of the academic and registration division. Found that the level of satisfaction of personnel, satisfaction level of convenience, satisfaction level of the property, satisfaction level of human service providers and the level of satisfaction in building the confidence of
the customers. The results show that there are quite satisfied. The coefficient of determination (R2) was 84% could be described as a model to calculate the value was close to the very observant. And the coefficient of determination adjusted (Adjusted R2) which means that the R2 modifications to suit was 83.5%.

Published
2016-12-23
How to Cite
ชอบทำดีญ., & พสุนนท์ป. (2016). A Study of Student Satisfaction Toward The Academic and Registration Division Perform: The Case of Rajamangala University of Technology Tawan-ok Chakrabongse Bhuvanarth Campus. Business Review Journal, 8(2), 35-48. Retrieved from https://www.tci-thaijo.org/index.php/bahcuojs/article/view/125123
Section
Research Articles

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