Vol 14, No 1 (2015)

January - June

Table of Contents

บทความวิจัย (Research Articles)

Factors Influencing Key Success Factors of Thailand Tour Business in Preparation for the ASEAN Economic Community pdf
Suthinan Pomsuwan 1-12
The Reliability of Multi-target Assessment Tryouts: A Case Study for Teaching and Learning Assessment at Bangkok University pdf
Wathna Soonthorndhai, Wanida Kuchaisit 13-25
Effects of Information Technology Capability and Export Management Information Quality on Export Performance of Business Motor Vehicles and Parts in Thailand pdf
Chanthima Phromket, Kanokkan Vichasilp 26-38
The Relationship between Optimism and Well-Being: Meta-Analysis pdf
Marayat Yotongyos, Vitanya Vanno 39-53
The Service Marketing Strategy Model of Long Stay Business for the Aging in Thailand pdf
Saijai Sitthikun, Yaowapa Pathomsirikul 54-70
The Relationship between Debt and Earnings Quality of Listed Companies in Market for Alternative Investment (MAI) pdf
Thanyakorn Chansarn 71-87
Productivity of Thai Old Aged Labors pdf
Nongnuch Soonthornchawakan, Pisut Kulthanavit 88-106
Elevating Productivity and Incomes of Farmers by the Project 0.39 Acres Get One Hundred Thousand Bath, A Case Study of Bang Tanai Nonthaburi pdf
Wachira Khuntaweetep 107-121
The Management of Singapore’s Welfare System for Teachers and Educational Personnel: The Lessons for Thai’s Welfare System Development pdf
Krish Rugchatjaroen 122-137
Marketing Strategies Affecting Customer Loyalty of Thai Plastic Packaging Industry pdf
Bundit Phrapratanporn, Worrapon Wangkananon 138-152
Packaging Design for Aesthetic Marketing: A Case Study of Fruit Juice pdf
Narongsak Vadeesirisak, Surasak Jirawatmongkol, Seri Wongmontha 153-173
Creating a System and Mechanism for Assessing the Quality of Management of the Thai Senate Standing Committee pdf
Manrika Chanthapho, Pisamai Jarujittipant 174-192
The Influence of Demographic Variables on Big 5 Personality Traits of the Personnel in Private Higher Education Institutions pdf
Pimurai Limpapath, Wallapa Chalermvongsavej 193-205