Main Article Content
he research aims to study the importance of cultural resources of Bangphra seaside community, Sriracha district, Chonburi province, to develop tourism in the area. The study uses qualitative research methods, namely, documents study, field study, participant observation and non-participant observation, informal interview and in-depth interview, and survey.he research aims to study the importance of cultural resources of Bangphra seaside community, Sriracha district, Chonburi province, to develop tourism in the area. The study uses qualitative research methods, namely, documents study, field study, participant observation and non-participant observation, informal interview and in-depth interview, and survey. The results show that Bangphra Subdistrict Municipality plays an important role in promoting tourism of seaside community. There has been the development of the area and facilities to support tourism in the past 10 years. The main feature of the community is the old community which has valuable resources in terms of ecology and culture. It also shows fisherfolk identity. Besides seaside community, a nearby community which is located along both sides of the Municipality 10 street, an old area which is also a part of Bangphra seaside, has important resources such as ancient wooden houses, city pillar shrine, shrine, and temple. These mentioned locations can be studied along with the seaside community of fisherfolks, their wisdom and belief, and beautiful ecosystem, which are cultural resources that can be beneficial to the tourism of Bangphra seaside community. An image of the old community of Bangphra seaside, an important area in Chonburi, which is rich of history, culture, and wisdom can lead to the development and the promotion of the outstanding tourist attractions. According the research findings, Bangphra seaside community has great potential in promoting the development of tourism. The important tourism resources are community’s cultural resources both seaside and roadside of Municipality 10 street. Moreover, the community is strong. The community and the government work together. Most importantly, Bangphra Municipality actively and continuously promotes the tourism. Therefore, to develop Bangphra seaside sustainable tourism, Bangphra Subdistrict Municipality should be the leader in promoting the development of tourism as it has always been. In addition, the important cultural resources of the community and the roadside of Municipality 10 street should be beneficial to tourism and related to existing tourism in Bangphra seaside. Furthermore, the participation of people in the community in developing tourism should be promoted. They should be encouraged to be the proud owners of the community, love, and value their cultural resources. As a consequence, this will result in people’s awareness of making best use of cultural resources as well as cooperate with Bangphra Municipality in developing Bangphra seaside community suitable and sustainable tourism.