Strategic Accounting Information Quality and Firm Survival: An Empirical Evidence Investigation of Auto Parts Businesses in Thailand

Authors

  • Papapit Srisawangwong Mahasarakham Business School, Mahasarakham University.
  • Sutana Boonlua Mahasarakham Business School, Mahasarakham University.
  • Saranya Raksong Mahasarakham Business School, Mahasarakham University.

Keywords:

Strategic Accounting Information Quality, Sustainable Firm Success, Firm Survival

Abstract

                 The purpose of this research was to investigate the relationships among the dimensions of the strategic accounting information quality and firm survival. The population and sample were 165 auto parts businesses in Thailand. The data were collected from June to July 2016 and questionnaires by a mail survey were sent directly to accounting executive of the firms, as a key informant. The effect response rate was 27.68 percent approximately. The Ordinary Least Squares (OLS) regression analysis is a method for testing the hypotheses. The results revealed that dimension of strategic accounting information quality (SAIQ) the consist of accounting information value orientation, accounting information objectivity capability, accounting information usefulness focus, and accounting information reliability emphasis positively impacts sustainable firm success. Moreover, sustainability firm success has a strong and positive effect on firm survival. Finally, this research generates theoretical and managerial contributions, conclusion, limitation, and suggestions for future research are specified in details.

References

Aaker, D. A., Kumar, V., & Day, G. S. (2001). Marketing research (7thed.). New York: John Wiley and Son.

Agung, M. (2015). Accounting information system and improvement on financial reporting. International
Journal of Recent Advances in Multidisciplinary Research, 2(11), 0950-0957.

Alexander, J. E., & Tate, M. A. (1999). Web wisdom: How to evaluate and create information quality on
the web. Mahwah. NJ: Erlbaum.

Al-Zwyalif, M. I. (2013). IT governance and its impact on the usefulness of accounting information reported
in financial statements. International Journal of Business and Social Science, 4(2), 83-94.

Armstrong, J. S., & Overton, T. S. (1977). Estimating non-response bias in mail surveys. Journal of
Marketing Research, 14(3), 396-402.

Bharati, P., & Chaudhury, A. (2015). Producyion customeization on the web: an empirical study of factors
impacting choiceboard user satisfaction. Information Resource Management Journal, 19(2), 69-81.

Bickel, J. E. (2008). The relationship between perfect and imperfect information in a two-action risk-
sensitive problem, Decision Analysis, 5(3), 116-128.

Bonson, E., Cortijo, V., & Escobar, T. (2009). Towards the global adoption of XBRL using international
financial reporting standards (IFRS). International Journal of Accounting Information Systems, 10(1), 46-60.

Bukenya, M. (2014). Quality of accounting information and financial performance of Uganda’s public sector.
American Journal of Research Communication, 2(5),183-203.

Bushee, B., J. Core, W. Guay., & S. Hamm. (2010). The role of the business press as an information
intermediary. Journal of Accounting Research, 48, 1-19.

Chang, M. K., Cheung, W., Cheng, C. H., & Yeung, J. H. Y. (2008). Understanding ERP system adoption
from the user’s perspective. International Journal of Production Economics, 113(2), 928-942.

Cojocaru, C., & Starparu, L. (2013). Business management information sizing in the administration of credit
institutions. Economy Transdisciplinarity Cognition, 16(2), 71-74.

Duggar, J. W. (2011). The role of integrity in individual and effective corporate leadership. Journal of
Academic and Business Ethics, 3(1), 1-7.

Delmotte, J., & Sels, L. (2008). HR outsourcing: threat or opportunity? Personnel Review, 37(5), 543-563.

Duggar, J. W. (2011). The role of integrity in individual and effective corporate leadership. Journal of
Academic and Business Ethics, 3(1), 1-7.

Eccles, R. G., Ioannou, I., & Serafeim, G. (2014). The impact of corporate sustainability on organizational
processes and performance. Management Science, 60(11), 2835-2857.

Fitriati, A., & Mulyani, S. (2015). Factors that affect accounting information system success and its
implication on accounting information quality. Asian Journal of Information Technology, 14(5),
154-161.

Gelinas, U., & Dull, B. Richard. (2012). Accounting Information Systems (9th ed.). South Western Cengage
Learning. 5191 Natorp Boulevard Mason, USA.

Gervais, S., & Goldstein, I. (2007). The positive effects of biased self-perceptions in firms. Review of
Finance, 11(3), 453-496.

Ha, N. M. (2013). The effect of firm's growth on firm survival in Vietnam. International Business Research,
6(5), 142-157.

Hair, J. F. Jr., Black, W. C., Babin B. J., Anderson, R. E., & Tatham, R.L. (2010). Multivariate data analysis.
(6thed.). New Jersey: Pearson Education International.

Horngren C. T., Datar, S. M., & Rajan, M. (2012). Cost accounting: A managerial emphasis (14th ed.).
Prentice Hall.

Kenyon, G. N., & Meixell, M. J. (2011). Success factors and cost management strategies for logistics
outsourcing. Journal of Management and Marketing Research, 7, 1-17.

Knight, S. A., & Burn, J. M. (2005). Developing a framework for assessing information quality on the world
wide web. Informing Science: International Journal of an Emerging Transdiscipline, 8(5), 159-172.

Knight, S. A. (2011). The combined conceptual life cycle model of information quality in user perceptions of
IQ on the web. Proceeding of the 16th International Conference in Information Quality, 570-590.

Labuschagne, C. A. C., Brent, R. P. G., & Van-Erck. (2005). Assessing the sustainability performances of
industries. Journal of Cleaner Production, 13(4), 373-385.

Leung, H. K. N. (2001). Quality metrics for intranet applications. Information and Management. 38 (3),
137-152.

Marshall, L., & Harpe, R. de la. (2009). Decision making in the context of business intelligence and data
quality. Journal of Information Management. 11(2), 1-15.

Neammanee, P., & Atthirawong, W. (2011). Analysis of factors affecting supply chain risk in automotive
industry. Nida. International Institute of Development Administration, 1-165.

Niresh, A., & Thirunavukkarasu, V. (2014). Firm size and profitability: a study of listed manufacturing firms
in Sri Lanka. International Journal of Business and Management, 9(4), 57-64.

Ninlaphay, S., Ussahawanitchakit , P., & Boonlua, S. (2012). Internal control system effectiveness and
ongoing firm sustainability: Evidence from financial businesses in Thailand. Journal of
International Finance and Economics, 12(3), 193-216.

Petchjui, S., Ussahawanitchakit, P., & Muenthaisong, K. (2014). Management accounting system
effectiveness and firm success: Evidence form information and communication technology
business in Thailand. AU-GSB e-Journal, 7(2), 52-79.


Rapina, (2014). Factors influencing the quality of accounting information system and its implications on the
quality of accounting. Research Journal of Finance and Accounting, 5(2), 148-154.

Redman, T. C. (2008). Data driven: Profiting from your most important business asset. Harvard Business
Press, Boston.

Rogelberg, S. G., & Stanton, J. M. (2007). Introduction: understanding and dealing with organizational
survey nonresponse. Organizational Research Methods, 10(2), 195-209.

Rothaermel, F. T., & Deeds, D. L. (2006). Alliance type, alliance experience and alliance management
capability in high-technology ventures. Journal of business Venturing, 21(4), 429-460.

Rusu, M. (2013). Smart specialization a possible solution to the new global challenges. Procedia
Economics and Finance, 128-136.

Sacer, I. M., & Oluic, A. (2013). Information technology and accounting information systems’ quality in
Croatian middle and large company. Journal of Information and Organisational Sciences, 37(2), 117-126.

Santarelli, E., & Vivarelli, M. (2007). Entrepreneurship and the process of firms’ entry, survival and growth.
Industrial and Corporate Change, 16(3), 455-488.

Silviu-Virgil, C. (2014). The importance of the accounting information for the decisional process. Economic
Science Series, 23(1), 593-603.

Sonnenwald, D. H. (2006). Challenges in sharing information effectively: examples from command and control.
Information Research, 11(4), 1-18.

Susanto, A. (2015). Influence the quality of accounting information on the implementation good study
program governance. International Journal of Scientific and Technology Research, 4(12), 326-335.

Suttachai. S. (2008). Management incentives in selecting accounting policies. Journal of Accounting Profession,
9(2), 68-80.

Tamasy, C. (2006). Determinants of regional entrepreneurship dynamics in contemporary Germany: a
conceptual and empirical analysis. Regional Studies, 40(4), 365-384.

Thai Auto Parts Manufacturers Association, (2016). TAPMA’S Member. Retrieved March 14, 2016, from
http//www.thaiautoparts.or.th/.

Toulson, P.K., & Dewe, P. (2004). HR accounting as a measurement tool. Human Resource Management
Journal, 14(2), 75-90.

Waroonkun, S., & Ussahawanitchakit. P. (2011). Accounting quality, accounting performance and firm survival:
An empirical investigation of Thai-listed firms. International Journal of Business Research, 11(4), 118-143.

Whitttington, R., & Cailluet, L. (2008). The crafts of strategy: introduction to special issue. Long Range Planning,
41(3), 241-247.

Williams, B. K., Eaton, M. J., & Breininger, D. R. (2011). Adaptive resource management and the value of information.
Ecological Modelling, 222(18), 3429-3436.

Yoo, S., & Kim, J. (2015). The Dynamic relationship between growth and profitability under long-term
recession: the case of Korean construction companies. Sustainability, 7(12), 15982-15998.

Downloads

Published

25-10-2018

How to Cite

Srisawangwong, P., Boonlua, S., & Raksong, S. (2018). Strategic Accounting Information Quality and Firm Survival: An Empirical Evidence Investigation of Auto Parts Businesses in Thailand. Journal of Accountancy and Management, 10(3), 136–151. Retrieved from https://so02.tci-thaijo.org/index.php/mbs/article/view/222950

Issue

Section

Research Articles