Gathering Requirements and Designing Mobile Application Phra Mahathat Woramahawihan Temple for Thai Tourists

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Piyabud Ploadaksorn
Kewalin Angkanannon

Abstract

This research gathered requirements from 31 Thai tourist’s to design and evaluate a mobile application for visiting PhraMahathatWoramahawihan (PMW) Temple as there was no such technology available. The advantages of using technology in cultural destinations include creating an interest and attracting more tourists. The mobile application was designed with content and user interface based on theories and related works. The Mobile Application Thai version was successful designed and tested with 31 participants. The next step will be developing the Mobile Application and uploading it to the android and app stores. Then, the experiment with 30 participants will be run at the Temple. The results of the existing study show that the overall mean score for Thai tourists in all aspects is 4.29. Most visitors required the information about important points (X = 4.67), need text and pictures to describe the information(X = 4.57), and signs and maps to explain the important points (X = 4.53). The mean evaluation score of WebThai2Access was 4.23. Participants rated 3.0 in 2 aspects: can access to information from links and image layouts are appropriate. The 2 issues have been improved following the suggestions. An independent sample t-test showed that the mean rating was greater than 3.5 at the p < 0.05 signifiance level. The overall mean rating in user interface and design was 4.22. The independent sample t-test showed that the mean rating was better than 4.0 at the p<0.05 signifiance level.

Article Details

How to Cite
Ploadaksorn, P., & Angkanannon, K. (2018). Gathering Requirements and Designing Mobile Application Phra Mahathat Woramahawihan Temple for Thai Tourists. Journal of Management Sciences Suratthani Rajabhat University, 5(2), 85–104. Retrieved from https://so03.tci-thaijo.org/index.php/msj/article/view/148758
Section
Research Article