Using Information Technology for CRM in Higher Education institute

Main Article Content

อรรถพล จันทร์สมุด

Abstract

In a highly competitive business and information technology is used as  tool to help organization management since it provides processes promoting advantages of future competition.CRM applying for better effective education management. The education management needs to be appropriate to changes of globalized economy and society. The development of system based on student life cycle principles, the processes consisted of Prospect, Admitted, Enrolled, Graduate, Alumni, Donor all connect with information communication technology in the educational institute with the CRM. This truly was the educational institute adding value as the production satisfactory for the customers and relations creating long-term loyalty to their school. Using Information Technology for CRM in Higher Education institute may be applied to support  tasks.

Keywords

Article Details

Section
Academic Articles