The Predictive Relationship between Corporate Social Entrepreneurship and Corporate Economic Sustainability of the Listed Companies in the Stock Exchange of Thailand

Main Article Content

Ampol Chayomchai

Abstract

The objective of this research was to study the predictive relationship between corporate social entrepreneurship and corporate economic sustainability of the listed companies in the Stock Exchange of Thailand. The averages of annual data of 351 listed companies in all 7 sectors of Stock Exchange of Thailand (SET) during period 2012 to 2014 were used for analysis. Descriptive statistics and Partial Least Squares regression analysis were performed. The new quantitative variables for corporate social entrepreneurship were developed. The results showed that (1) corporate social entrepreneurship had positive effect on corporate economic sustainability at a significant level of 0.05, (2) 10.5% of total variance of corporate economic sustainability was predicted by corporate social entrepreneurship, and (3) the important variables of corporate social entrepreneurship consisted of 8 variables included numbers of a collaboration with other parties, identifying societal orientation or sustainability orientation on president’s letter, promoting employees to participate in social/environmental activities, having a social/environmental/sustainability report, numbers of the information channel for stakeholders, having a social mission in strategic plan or business goal, numbers of  social/environmental activities, and corporate governance rating. The research suggests that the listed companies where focus on economic sustainability should have company policies and operations that emphasize on the 8 important variables of corporate social entrepreneurship from this research model.

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How to Cite
Chayomchai, A. (2019). The Predictive Relationship between Corporate Social Entrepreneurship and Corporate Economic Sustainability of the Listed Companies in the Stock Exchange of Thailand. WMS Journal of Management, 8(1), 64-73. Retrieved from https://www.tci-thaijo.org/index.php/wms/article/view/168306
Section
Research Articles-Academic Articles
Author Biography

Ampol Chayomchai

­­­­­­­­­­­­­­Diamond V Mills, Incorporated – Thailand Office

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